June 6, 2011

Nokia and TOI Launch an App on the Ovi Store

The readers of Times of India, one of India’s most popular, and subsequently the most widely read newspaper can now be accessed on their Nokia phones, courtesy the launch of the new Times of India app on the Nokia Ovi Store.

The app intends to give the traditional habit of reading the newspaper a major facelift. With the app on the phone, Nokia claims that it is possible to comfortably glance to the latest happenings around the globe while on the go, quite literally. The app is a free one and can be downloaded off the Ovi Store (www.store.ovi.com). The application can be viewed in both portrait and landscape formats, and allows easy sharing on social networks like Facebook, Twitter, as well as can be emailed or SMSed. Users can also incorporate the scroll and swipe gestures while they view the app. Additionally, Nokia has enabled the app with the high utility, auto update widget that would update news automatically, without the user having to perform any tasks specifically. This feature holds great promise since it bears in mind the dynamic nature of news.

Using the app, users will be able access news across all major sections like general affairs, politics, sports, world news, business, city news, among others.

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